CHASING THE LIGHT
ADVANCED IN-PERSON WORKSHOP

INVESTMENT COST & INCLUSIONS

Ok, the cost of the workshop, including the wine filled mixer, workshop materials, Snacks and import water, coffee, tea and wine is $900. So Joe can properly focus on your needs during the workshop, only 12 photographers will be accepted for each workshop!

FINAL THOUGHTS, WORKSHOP SCHEDULE & SIGN UP INFO

If you are coming in from out of town and need lodging, call us. We can help you find the best place that fits your budget.

April 25-29, 2011 :: Lectures, critiques, demonstrations and assignments throughout the week.

To sign up or get more info, call Leslie at 512-636-7373. She’s real nice, very smart and pretty too. She’s also my wife and keeps me between the guardrails.

SUBJECTS COVERED

Making a photograph rather than taking one.
Mastering negative space and learning to incorporate it into your imagery.
You'll learn to incorporate point, plane, and line, the three elements of vanishing point.
How to control perspective and use it as a tool to create third dimension.
Ways to incorporate Tension into your photography.
How to really use light to express an idea.
Using color as a stimulant for our eyes and tying the elements of a photograph together.
Knowing where the sun and the shadows will be 24/7/365 antwhere in the world.
Using texture, pattern, form, and line, the four basic elements of design.

THIS WORKSHOP WILL REQUIRE TENNIES!

Joe Baraban's workshop is designed to help advanced amateurs as well as working professionals learn new tools in the ongoing process of becoming better photographers.

In this course, Joe will help you develope your ‘eye’ by showing you how to incorporate all the important elements of design into your imagery. Participants will learn to use texture, pattern, and perspective, while mastering negative space, creating tension, and avoiding unnecessary tangents. Finally, you will master the design expression point, plane, and line, ingredients that make up the vanishing point. A new finely tuned vision will be the result, and students will leave the workshop armed with the ability to create powerful and memorable photographs.

With daily assignments, students will gain a better understanding and sensitivity to light as it enhances every aspect of color and these important elements of design. Learning to use the angle of incidence in directing your light source to the subject is a technique easily learned and will become an integral part of your thought process. Time will be devoted to showing you how this technique can make your outdoor portraiture stronger. With provided software, Joe will teach you how to determine exactly where the sun will be from sunrise to sunset, and where shadows will fall days, or even months before an important shoot.

Stretching your frame of mind, breaking the rules, and making mistakes in a supportive atmosphere are great ways to spend the week. After committing to the process, students walk away with a greater command of their craft, a higher level of perception, and a redesigned portfolio to show off your new skills. You will also learn the difference between taking a photograph and making a photograph.

This workshop is called "Chasing the Light " with reason. With exercises to heighten your awareness of early morning and late afternoon light, students should be prepared with an alarm clock and broken in tennis shoes.

SUBJECTS COVERED

Making a photograph rather than taking one.
Mastering negative space and learning to incorporate it into your imagery.
You'll learn to incorporate point, plane, and line, the three elements of vanishing point.
How to control perspective and use it as a tool to create third dimension.
Ways to incorporate Tension into your photography.
How to really use light to express an idea.
Using color as a stimulant for our eyes and tying the elements of a photograph together.
Knowing where the sun and the shadows will be 24/7/365 antwhere in the world.
Using texture, pattern, form, and line, the four basic elements of design.

UHHH...WE ALL MIGHT BE ABLE TO LEARN SOMETHING FROM THIS GUY

After receiving his BA in Journalism, Joe ventured out into the freelance world and never looked back. For the past forty years, Joe has shot for clients from Coca Cola to Hennessy, Cessna to IBM. He has photographed the full line car brochures for Acura, Saturn, and Range Rover, not to mention campaigns for Jaguar, Ford, and Toyota. The tourism departments for Alberta Canada, Pennsylvania, Alabama, and Texas have contacted Joe for their state campaigns. Editorial clients such as National Geographic, Life, Texas Monthly, Time, Geo, and the New York Times magazine have used Joe for several assignments.

Now, Joe has submerged himself in the Fine Art world, and for the past two years, has traveled around the country documenting old windows. A definite departure from the world of graphic design and advertising. After a recent one man show, his windows are now represented by the Buchannan Gallery in Houston, and the Bering and James Gallery, also in Houston represents his corporate work.

Joe has been sought out as a guest speaker for various ASMP chapters (American Society of Magazine Photographers) Advertising and Art director’s clubs across the country, Photography clubs, The Art Center in Pasadena California, and Brooks Institute. He has given seminars at Photo East (the national photographic convention in New York), Photo West in San Francisco, and Viacom, Canada’s National convention.

His honors include two gold medals in the New York Art director’s show. Gold medals in the national Addy’s, Photo Design, Studio Magazine’s premier award, and the Don Belding award in Los Angeles. He is in Texas Monthly’s 100 best photographs, and has been on Adweek’s Southwestern All star Team.

Joe has had feature articles written about him in Communication Arts Magazine (plus the cover), Photo Design (plus the cover), Design, Japan’s premier magazine (plus the cover) and Studio Magazine. Joe’s work has appeared in Communication Arts, Graphis, and The Mead Annual Report show. He was also invited to judge the prestigious Communication Art’s Photography Annual.

Joe is currently a member of Fuji's Talent Team, giving seminars at national trade shows. His work can be viewed at www.JoeBaraban.com, and www.JoeShoots.com.

WHAT YOU NEED TO BRING

Really, all you need to bring is your camera, lenses and tripod. A laptop with Photoshop loaded, a thumb drive and a portfoio of 20 images ready for projection. Oh, you might want to bring a pen and pad just in case something is said worth writing down.